Creative Production

Our Culture

The culture video was produced to showcase The Agency’s unique company culture and its emphasis on teamwork, innovation, and collective success. Featuring insights from The Agency’s leadership, including the CEO, CCO, President, and Managing Partners, the video provides an authentic look into the values and collaborative spirit that drive the company forward.

The project involved developing a narrative that highlights The Agency’s core principles, focusing on themes of mentorship, creativity, and partnership. Filming included interviews with key leadership figures and integrated scenes that emphasize the collaborative and dynamic work environment. Post-production editing and motion graphics brought the visuals together to create an inspiring and polished final product that captures the essence of The Agency’s brand.

By authentically showcasing the company’s culture, the video has played a key role in helping to retain and engage The Agency’s network of over 2,100 agents, strengthening their connection to the brand and its values.

Creative Direction: Shane Gazzo

Art Direction/Editing: Matt Plaia

Copywriting: Makenzie Green, Nicole Montgomery